The Urban Lotto Story
Urban Lotto Australia was born from a simple idea: lottery should be as vibrant and creative as the cities we live in. Founded by a team of cultural enthusiasts and gaming professionals, we saw an opportunity to blend the excitement of lottery with the rich artistic heritage of Australian urban culture.
Our journey began in Melbourne's iconic laneways, where street art tells the stories of our diverse communities. We realized that lottery could be more than just numbers - it could be a celebration of creativity, a supporter of artists, and a connector of cultural communities.
Today, Urban Lotto operates across Australia, bringing the energy of street art and cultural districts to lottery players nationwide. Every draw is inspired by a different cultural precinct, every prize celebrates Australian creativity, and every player becomes part of our urban art movement.